Hi, I’m Emma! I’ve designed leakproof underwear that keeps women 50+ feeling confident, comfortable, and free to move. Every pair is thoughtfully crafted for support, breathability, and style—so you can live your day without worrying about leaks. Stylish, sustainable, and made with care, these are underwear you’ll actually love to wear.

About Emma

My journey began over 34 years ago in a small workshop, driven by a love for creating underwear that truly makes a difference. Every pair I make carries the care, passion, and attention I pour into my craft. From choosing the softest, eco-friendly fabrics to stitching the final seam, my hands are involved in every step—so you feel comfort, confidence, and love in every piece.

10,000+ Americans Are Loving the Care and Quality in Every Pair!

10,000+ Americans Are Loving the Care and Quality in Every Pair!
10,000+ Americans Are Loving the Care and Quality in Every Pair!
10,000+ Americans Are Loving the Care and Quality in Every Pair!
10,000+ Americans Are Loving the Care and Quality in Every Pair!
10,000+ Americans Are Loving the Care and Quality in Every Pair!
10,000+ Americans Are Loving the Care and Quality in Every Pair!
10,000+ Americans Are Loving the Care and Quality in Every Pair!
10,000+ Americans Are Loving the Care and Quality in Every Pair!
10,000+ Americans Are Loving the Care and Quality in Every Pair!
10,000+ Americans Are Loving the Care and Quality in Every Pair!
10,000+ Americans Are Loving the Care and Quality in Every Pair!
10,000+ Americans Are Loving the Care and Quality in Every Pair!
10,000+ Americans Are Loving the Care and Quality in Every Pair!
10,000+ Americans Are Loving the Care and Quality in Every Pair!
10,000+ Americans Are Loving the Care and Quality in Every Pair!
10,000+ Americans Are Loving the Care and Quality in Every Pair!
10,000+ Americans Are Loving the Care and Quality in Every Pair!
10,000+ Americans Are Loving the Care and Quality in Every Pair!
10,000+ Americans Are Loving the Care and Quality in Every Pair!
10,000+ Americans Are Loving the Care and Quality in Every Pair!

New Year Sale!

As we welcome the New Year, we want to say a heartfelt THANK YOU to our amazing customers.
To celebrate, enjoy exclusive New Year savings on our most-loved collections.

Over 12500+ reviews on GOOGLE from our clients

4.9 / 5.0

WALTER COOKWARE

I got the skillet set a few weeks ago, and I’m honestly impressed. It heats evenly, looks beautiful on my stove, and even my husband noticed how much faster dinner gets done. Great value for the price!

Jessica R.

 “Confidence Restored”

Comfortable, discreet, and reliable. I finally feel confident leaving the house again.

Olivia D.

“Feels Like Regular Underwear”

These feel just like regular underwear but give real protection. No bulk, no stress.

Charlotte W.

 “All-Day Comfort”

I forget I’m even wearing them. Soft, breathable, and zero leaks.

Sophie L.

"I love it"

I was skeptical at first, but these underwear are amazing. No leaks, even during busy days.

Isla H.

"supportive"

My doctor recommended trying a supportive, absorbent option — these exceeded my expectations.

Dana P.

“No More Bulky Products”

Reliable protection without feeling medical or bulky. Highly recommend.

Vanessa L.

“Freedom to Move Again”

Life-changing comfort. I can move freely without worrying about leaks.

Deborah H.

“Life-Changing Comfort”

These gave me peace of mind and confidence I hadn’t felt in years.

Rosa G.